Big brother will decide what you’ll see……..
Norway city bans scantily-clad ads
Would this photo make the cut? The city’s ban may be hard to put into practice. Photo: Scanpix
Published: 11 May 2016 11:32 GMT+02:00
Muscle-bound men in their underwear and female bikini models have been banned from Trondheim.
Well, from publicly-owned advertising space, anyway.
City officials on Tuesday approved a ban on all advertising that could contribute to negative body image issues.
The ban will apply to all municipal-owned advertising space throughout the city.
“Advertising that is offensive or discriminatory against groups or individuals will not be allowed, nor will advertising that conveys a false image of the model/models’ appearance and contributes to a negative body image,” the text of the new advertising policy reads, according to broadcaster NRK.
“At a minimum, advertisements in which body shapes have been retouched should be marked as such,” it adds.